NLP has often been called "the study of excellence" and it sets out to discover "the difference that makes the difference" and how to replicate success.
In a business context, we can use NLP to model the talents and skills of those who excel in the way they communicate, motivate, influence, negotiate, lead and empower. NLP allows us to successfully pass those skills onto other people and it provides the tools and techniques for developing individuals, teams and organisations to achieve great results. It is a way of refining and improving on what you already do, a way of furthering the talents and expertise you already have to make your business or organisation leaders in your field.
Benefits
NLP offers state of the art communication techniques that will enable people in sales to
- develop better long-term business relationships.
- be more 'tuned in' to your customers' states, build great rapport and communicate at a deeper level.
- learn to discern a potential customer's personal "buying strategies".
- improve your questioning techniques, uncover what your customers really value and want and stimulate a real desire to buy.
- adapt and tailor your presentation to the customer and make sure your message gets noticed.
- use the sensory language that corresponds to their preferences and present your products with greater impact.
- elicit and fulfil the criteria and values of your clients, sell with integrity and create win-win outcomes for your customers.
- develop effective methods for handling buyer's remorse or future objections and ensure long-term and mutually satisfying sales relationships.
- learn to control your own frame of mind and develop resourceful states in yourself.
- become more resilient and less susceptible to negative feedback and rejection.
- develop greater flexibility and achieve more consistent results.
What will you learn?
The Selling Success Mindset
- Empowering Beliefs for Selling Success
- Maintaining Personal Integrity and Ecology
- Understanding The Five Step Sales Model
Prospecting
- Creating Rapport & Communicating Effectively
- Effective Listening
- Establishing the Client's Need and the Value They Place On It
- Cold Calling Scripts that Get Improved Results
Framing
- The Art of Managing Your Client's Expectations
- Understanding Your Client's Motivation
- Preparing For & Handling Objections
Presenting
- Designing All Inclusive Presentations
- Matching the Client's Buying Strategies
- Effective Persuasion & Influencing Strategies
- Successful Language for Successful Selling
Managing Yourself
- Getting Into the Right State of Mind
- Dealing with Negative Feedback
- Coaching Yourself to Selling Success
Closing Easily & Naturally
- Closing the Sale
- Eliciting States of Decisiveness
- Disconnecting Buyer's Remorse
How?
The sessions on this 20 hour course will be participative and interactive and you will have ample opportunity to play with and practice the different concepts.
You will put into place a compelling action plan which will help you to continue your learning and improve your performance long after the course has finished.
Who & What if?
The course is open to everyone who is interested in improving their sales results and ensuring they match their products and services to their customer’s precise needs, increase customer satisfaction and get more repeat business.
If this is you, then Selling Success can be the beginning of that process for you.
Get in touch with Use Your Edge for more information on we can support you and your organisation at yoursuccess@useyouredge.com
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